Thanks for the thoughtful response.
Would I be correct in guessing you are currently or have in the past been involved in the restaurant industry?
There certainly is an opportunity cost involved with the time to buy and cook your own food. I disagree with the idea that it’s disingenuous not to include it. It is very difficult to assign a dollar number to the time it takes to buy and cook food. Would we also assign a dollar value to the time it takes to drive to a restaurant and the time spent there?
It’s much easier to focus the analysis on the pure cost data for food vs meal kit vs restaurants. That being said, I appreciate the discussion on what is not included in the analysis.
I come at this purely from the personal finance angle. Most people are living pay check to pay check, barely scraping by. With all of my writing, I keep that fact in mind and always want to focus on providing people possible ways to free up even a few more bucks to pay down debt or invest for their future.
Thanks again for your comment, I hope to hear your perspective on my future writing.